Director of Marketing
Yasmine is a real estate agent and Marketing Director for Columbus International, a team within Keller Williams NYC. She has a Bachelor of Arts degree in International Relations from Brown University as well as a Master’s degree in Corporate Communication from IE University in Madrid, Spain.
After graduating from Brown University, Yasmine worked across many industries and in various global contexts, starting with non-profit organizations in Washington D.C., where she specialized in research, development and public policy. Primed and ready to assume a greater role in the realm of communication, she joined United Nations Radio in the Department of Public Information in New York City where she reported on all UN events and activities. Shifting her career path in an exciting new direction, she then served as Public Relations Manager of the Four Seasons Resort in Sharm El Sheikh, Egypt. It was in this capacity that she designed and spearheaded promotional campaigns for the luxury resort, helping it establish greater online and offline presence. Fascinated with the hospitality and luxury industry, and nurturing an affinity for landscape architecture, Yasmine expanded on her marketing expertise by developing website content for one of the Middle East’s most renowned architects. She became passionate about homes and landscaping, particularly the interplay between interiors and exteriors in evoking certain moods and emotions. Upon completing her Master’s degree in Corporate Communication, she segued into real estate, leveraging her marketing knowledge, international experience and networks to help clients make one of the most important decisions of their lives.
Yasmine speaks English, Arabic and French and has travelled extensively. Having been a student, intern and a professional herself, she is aware of the difficulty of navigating the real estate landscape alone and as such, is committed through consistent communication and market insight, to making the process as seamless as possible for her clients. Together with her marketing techniques and brand management skills, she is dedicated to consolidating the Columbus International brand identity to ensure that it is a top resource for her clients. A resident of NYC, she thrives on meeting new people and building long-lasting relationships and welcomes in particular, the privilege of helping them find that one special place to call home.